SubcultureZero are a new and exclusive Online Fashion eCommerce brand. They design clothing and accessories for EDM fans (Electronic Dance Music) - so quite a tough niche to work in as it is very small.
Their aim was to rank in USA and UK for lots of major terms resulting in more traffic and sales.
from the 4th Page.
increase in traffic.
increase in sales.
The Client Brief
SubcultureZero approached VD Media as they wanted to improve rankings for major keywords and search terms. They had tried previous SEO consultants and agencies, and had had no joy.
The absolute priority was ranking for one of their biggest search terms, where they previously ranked on the 4th page of Google.
VD Media's Strategy
VD Media conducted an audit of the client's website to determine what needed fixing, replacing or removing.
In addition to this, the team carried out Keyword Research to confirm the value of the requested search term and also to identify other potential search opportunities that existed.
All content on the website was reviewed and on-page seo analysis was carried out. Once all audits and reviews had passed various criteria, VD Media carried out a massive outreach campaign and sourced several high DA, niche relevant guest posts to give the website a boost.
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